One of the first things you need to do when starting a cleaning business is picking your business name.
When it comes to picking your cleaning company name, you want it to be unique, catchy, and memorable. It’s also important to pick a name that can be branded well and gives the appearance of a professional cleaning service.
The cleaning company name that you pick must have a matching domain name available. I talk more about domain name registration below.
I have compiled a list of example cleaning business names below that may or may not be available for website domain name registration. Please note that some of these names may already be registered as domains and/or businesses in your local city/town. Please do your due diligence before registering a business name.
Cleaning Service Name Ideas List
|Maid in Time||Clean Right|
|Star Cleaning||Friendly Clean|
|Maid Sparkle||Happy Maids|
|Friendly Maids||Maid to Work|
|Dependable Clean||The Maid Squad|
|Friendly House Clean||Dependable Maid|
|Spiffy Maids||Forget We Clean|
You want to pick a name that is 2-4 words long and includes maids, maid, clean, cleaning or some other name that describes your business and does not have your personal name in it.
The reason you don’t want your personal name in your business name is that more than likely someone else has already registered a business and website with your name in it. Plus, it could come across as unprofessional and not unique.
Also, if you plan on selling your company someday, having your personal name in your business and website name is going to make it harder to sell as-is.
How to Pick a Cleaning Company Name Exercise
To pick a name for your business I would recommend using the cleaning terms clean, cleaning, maid, or maids in the name. This helps with brand recognition and search engine optimization.
Take out a piece of paper or pull up a word doc and put your cleaning terms in 4 columns at the top: clean, cleaning, maid, and maids.
The best way I have found to come up with names is just to think about catchy names or phrases that go along with your cleaning terms.
For example, with the term “clean” in your first column start thinking of words that could go along with clean such as happyclean, cleantime, itsclean, etc. Then do this for your remaining cleaning terms.
You can also use thesaurus.com to help come up with other words or phrases that are similar to a word that you have thought of.
Register Your Business And Website Name
Before you start searching for domain name availability I would star your favorite names and search those first.
After you have come up with a decent list of potential names, pull up your namecheap.com tab and start searching to see if the names you came up with are available.
Also, it is very important to make sure the .com version of your name is available. This is the go-to tld. Every other extension could look unprofessional.
Insert your names as one word (like maidtime) into the namecheap search bar to verify availability.
If the name you want is taken, try taking the word you matched with your cleaning term and throw it into thesaurus.com to see if there are any other names you can use instead to go along with your cleaning term.
If the name you entered into namecheap is available as a .com domain name, then congratulations! Your great cleaning company name is available for registration.
Before registering your new domain name, do a Google search with your new business name to see what comes up on the first page. This is to make sure there are no very similar business names that would compete with you or confuse website searchers.
Also, run your new domain name into whois.com to make sure your domain name was not previously owned. If it was previously owned there could be search engine trust issues with Google and I would recommend going with another name.
After you have selected your new domain name and verified it’s available, you will still need to go down to your local Register of Deeds office if registering a sole proprietorship, or the Secretary of State website for your state if you are registering an LLC to make sure your cleaning service name is available.
Since domains names are pretty cheap, I would go ahead and register the domain name right away so no one else registers it. If the domain is available there is a good chance that the business name will also be available.
If not, you can always cancel and not renew the domain name.
That’s it! I hope you find a name you love.
Josh Winningham is the founder of Cleaning Business Academy and All Clean Home.